Experience, configure, connect - visitors to the new HARTING website for Southeast Asia can expect a completely relaunched online presence. An efficient customer experience is the top priority here.

"We want to offer our customers and partners a web experience that is just as innovative as our solutions," explains Andreas Wedel, Director Digital Transformation at the HARTING Technology Group.

The new website is a central point of contact for all connectivity requirements. Detailed product information, 3D data and parts lists are clearly summarised. The download manager makes it easy to download the required data as a package.

Thanks to intelligent search functions, users can find the information they need in seconds. State-of-the-art tools - such as configurators - make it possible to design customised connectors and download product data directly. Finally, short loading times and intuitive navigation ensure a smooth user experience.

"We have designed the site so that the entire process from information search to purchase is fully integrated. This allows us to optimise collaboration and significantly increase our customers' productivity," emphasises Andreas Wedel.

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